Bracher & Co., T. W: Catalogue of Hatters' Specialties

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Bracher & Co., T. W : Catalogue of Hatters' Specialties

W. Bracher & Co. Ltd, Stockport, N.d. [1929]

4to., original gilt stamped rust cloth; FINE. In his Introduction to this Jubilee Catalogue, the company founder, T. W. Bracher, traces the company's accomplishments, especially "Brachering," a revolutionary means of trimming headwear, an innovation that has, "...ensured that the name T. W. Bracher will be as long remembered in hatting as are the names of Crompton, Arkwright and Hargreaves in the cotton trade."The catalogue, HANDSOMELY PRINTED on coated paper, pictures the firm's line of hatbands (grouped within blue borders), labels (red borders), and "Flexible Labels, Leathers and Tips" (printed nine-to-the-page in GOLD, over a COBALT BLUE background, within gold borders). Bracher prided itself on being able to print or stamp on material of any kind; this catalogue was intended to exemplify their abilities.

HATS • GOLD (ON BLUE) PRINTING • ART NOUVEAU BORDERS

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