Brown, Keith: Interactive Marketplace, The

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Brown, Keith : Interactive Marketplace, The

McGraw-Hill, New York, 2001

ISBN 0071363432

FIRST PRINTING of the First Edition. A discussion of the internet and its new and unique business opportunities, especially the novelty of customers having the ability to design and customize products as they shop for them - and how to gear one's business in that direction in order to tap into this huge and growing customer base. Hardcover with dust jacket, illustrations, graphs, indexed, 240pp. A very nice copy, the jacket neatly encased in an acid-free archival plastic protector. Rare. Size: 8vo - over 7¾" - 9¾" tall. Book. Book Condition: Fine. Binding: Hardcover. Jacket: Fine

First Edition.

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